Faqs

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To help you!

Everything you need to know before working with CB Spa Consultancy.

1.⁠ ⁠What exactly does CB Spa Consultancy do?

CB Spa Consultancy offers tailored support to spa, salon, and wellness businesses. From start-up advisory and brand strategy to team training, operations optimization, and marketing collateral, we help you build and grow with clarity and confidence.

2.⁠ ⁠Do you work with existing businesses or only new start-ups?

Both. Whether you’re opening your very first spa/ salon or wellness business or looking to refine and elevate an established business, we offer strategic guidance and practical support to suit your unique needs.

3.⁠ ⁠Can you assist with designing floorplans and layouts?

While we do provide guidance and recommendations in the early design phase (especially during pre-opening consultations), we collaborate with specialist interior designers, architects, and planners to do the heavy technical work. Our role is to advise, align your space with operational goals, and ensure the guest journey is well-considered.

4.⁠ ⁠What makes CB Spa Consultancy different from other wellness consultants?

With over 20 years of industry experience – including leadership roles across cruise liners, luxury spas, product houses, and software companies – our insight is both holistic and hands-on. We specialize in the operational and advisory side of wellness business development, with an emphasis on empowering teams, refining systems, and achieving long-term success.

5.⁠ ⁠Do you offer staff training?

Yes. We provide:

✅ Therapist Training

Solution-Based Retail Selling (5-Step Framework)
Client Retention Techniques & Rebooking Skills
Treatment Confidence & Consultation Mastery
Time Management & Treatment Flow
Upselling & Add-On Service Skills
Delivering a 5-Star Guest Experience

✅ Reception / Front Desk Training

Mastering First Impressions: Call Handling & Walk-ins
Retail Support & Booking Confidence
Upselling Packages & Memberships
Handling Objections with Confidence
Guest Journey Consistency from Front to Back

✅ Manager / Team Leader Coaching

Leadership & Motivation in Wellness Teams
Effective Communication & Feedback Techniques
Team Accountability & Performance Management
Reporting & KPI Understanding for Growth
Creating a Culture of Ownership & Excellence

✅ Whole-Team Workshops

Brand Alignment: Every Role, One Message
Customer Service That Sets You Apart
In-Salon Retail Activations & Campaign Planning
Turning Complaints Into Client Loyalty
Creating a “Wow” Experience Every Time

✅ Custom Training Add-ons

Pre-Opening Team Training (for new spas/salons)
Seasonal Promotions & Campaign Execution
Product-Specific Training (in partnership with brands)
New Staff Onboarding Processes
Guest Journey Mapping Workshops

Each session is customized to your business and team dynamic.

6.⁠ ⁠Can you help me create my brand, logo, and wellness menu?

Absolutely. We offer full brand design support including:

Website Design & Redesigns

Logo development

Treatment menu creation

Marketing campaigns

Graphic design

Printed collateral (business cards, signage, brochures)

We ensure every visual touchpoint aligns with your brand identity and speaks to your ideal client.

7.⁠ ⁠Do you assist with product selection or supplier connections?

Yes. We help you choose product partners that align with your business goals and budget. We also connect you with vetted suppliers, recruitment specialists, business software providers, and more through our trusted network.

8.⁠ ⁠Do you work with clients outside South Africa?

Yes. We offer virtual consultations and services for international clients. Location is no barrier to strategic guidance and brand support.

9.⁠ ⁠How do I get started?

Simple! Head to our Contact Page to schedule an introductory consultation or send us a message. We’ll begin with a discovery call to understand your goals and suggest the best next steps.

10.⁠ ⁠What are your consultancy fees?

We offer flexible pricing based on the scope and duration of your project. Some services are billed hourly, while others are offered as tailored packages. After your initial consultation, we’ll provide a clear proposal and quote.

11.⁠ ⁠Are your services once-off or ongoing?